観光経営専攻
観光経営専攻は、急成長を遂げるツーリズムの分野において、革新性、持続可能性、倫理観を養うことを目的としています。観光業界における多様性と多文化主義を育むことができるグローバルリーダーの育成を目指しています。本専攻では実践的な業界経験、理論的知識、そしてグローバルトレンドと持続可能性に重点を置いた総合的なカリキュラムを提供しています。私たちは社会的責任、環境への配慮、倫理的なリーダーシップを重視し、急速に進化する観光産業の課題に対応できるように学生を育成します。
カリキュラム
Credits: 3
This subject provides an in-depth look at the basic theories, principles, and methods that form the backbone of the vibrant tourism industry. It allows students to thoroughly comprehend tourism's complex nature by examining its economic, social, and environmental aspects. It lays the groundwork for more specialized courses in the program.
Credits: 3
This all-inclusive subject provides a thrilling foundation in event management, equipping students with practical abilities and knowledge in planning, coordinating, and executing successful events. Leveraging the wide array of events at vKirirom Pine Resort, students will gain first-hand experience, preparing them to handle various event situations and create memorable experiences. From professional meetings to social events, this course offers essential knowledge for thriving in the ever-changing event management field. It also lays the groundwork for the subsequent /MICE Management/ subject.
Credits: 3
This subject imparts students with critical mathematical abilities specifically designed for business aspects in the tourism sector. It enhances their expertise in financial mathematics, statistics, algebraic modeling, and quantitative analysis, empowering them to make well-informed business choices. By applying these skills in real-world business scenarios, students will acquire a strong understanding of mathematical methods that are pertinent to the tourism field.
Credits: 3
This subject examines how geographical elements shape global travel trends and tourism patterns. It gives students an opportunity to discover various landscapes, cultures, and points of interest that form international destinations. By understanding the geographical aspects of tourism development and administration, students will gain a thorough understanding of the relationship between geography and the tourism industry.
Credits: 3
This subject probes into the concepts and applications of ecotourism, placing a strong emphasis on sustainable and responsible travel and tourism practices. It allows students to investigate the confluence of environmental preservation, community growth, and visitor experiences. By examining case studies that spotlight successful ecotourism projects, students can acquire practical skills to contribute positively to the field.
Credits: 3
This subject is designed to equip students with the necessary knowledge and skills for management positions in the hospitality sector. It provides comprehensive coverage of key administrative tasks and processes essential for efficient hospitality management. The subject content encompasses areas such as operational systems, organizational structures, guest services, and regulatory adherence. By focusing on optimizing operational effectiveness and guest satisfaction, students are prepared to excel in administrative roles in the hospitality industry.
Credits: 3
This extensive program offers a thorough exploration of the workings of hotels and resorts, encompassing crucial sectors like front desk administration, upkeep, food and beverages services, revenue management, and guest relations. Students will acquire methods for providing outstanding client experiences while enhancing operational effectiveness. Learners will cultivate the required abilities to oversee, manage and spearhead prosperous hotel and resort operations through practical exercises at our vKirirom Pine Resort and analyzing real-world scenarios.
Credits: 3
This subject investigates how digital technologies have revolutionized the tourism and hospitality sector. Learners will delve into technological advancements like artificial intelligence, virtual reality, and data analytics. They'll grasp the influence of these technologies on customer experiences, operational productivity, and competitiveness in the industry. This knowledge will empower students to traverse the digital terrain and employ technology as a tool to foster innovation and achieve success.
Credits: 3
This subject takes a deep dive into the complex realm of managing a restaurant, blending creative thinking with meticulous attention to detail. It covers areas such as, crafting a menu, overseeing culinary operations, providing stellar customer service, and managing finances. Students will have the opportunity for hands-on learning at our Pine View Kitchen Restaurant, offering them a real-world understanding of restaurant operations and management.
Credits: 3
This all-inclusive subject demystifies the intricate aspects of managing travel and tour operations. Learners will gain proficiency in planning, itineraries, managing transportation logistics, organizing accommodations, and guiding tours. They will also acquire knowledge on creating and implementing impeccable travel experiences customized for a variety of clients, preparing them to succeed in the constantly changing realm of travel and tour operations.
Credits: 3
This subject offers an in-depth understanding of the unique financial complexities of the tourism and hospitality industry, equipping students with the financial savvy needed for strategic decision-making. It covers the essentials and practical aspects of budgeting, managing revenue, controlling costs, and conducting financial analysis. By gaining a holistic understanding of financial management within this industry context, students will be prepared to make well-informed financial decisions that contribute to the success of their organizations.
Credits: 3
This subject is designed specifically to address the unique challenges of the tourism and hospitality sector, focusing on the field of human resource management. It covers key areas like recruitment, training, performance assessment, and managing diversity within the industry. This subject provides crucial knowledge for maximizing human resources and propelling the success of the organization. It equips students with the necessary skills to effectively manage and lead diverse teams.
Credits: 3
This program imparts knowledge on the role of data analytics in guiding strategic decisions in the tourism and hospitality sector. It emphasizes the use of data in optimizing operations and improving performance, which will equip students with essential perspectives and competencies to excel in a sector that is rapidly becoming reliant on data.
Credits: 3
Expanding upon the basic subject, Introduction to Events, this class delves further into the management of Meetings, Incentives, Conferences, and Exhibitions (MICE). Students will acquire knowledge about choosing venues, managing participants, and evaluating events afterwards. This comprehensive understanding of event organization across various sectors will equip students to excel in MICE management.
Credits: 3
In line with the worldwide appeal for sustainable growth, this subject goes deeper into the aspect of destination development amidst the dynamic landscape of the tourism industry. Students will acquire a more profound understanding of sustainable tourism principles, community involvement, and conserving the environment. By promoting destinations that harmoniously combine economic growth with social and environmental accountability, students will be prepared to contribute to the tourism industry's sustainable evolution.
Credits: 3
This subject aims to equip students with the essential skills required to handle crises and emergencies efficiently within the ever-changing domain of tourism and hospitality. Drawing from the invaluable experiences of the COVID-19 pandemic and other notable crises, the curriculum extends beyond simple crisis communication, risk assessment, and emergency preparedness, focusing on the proactive preservation of organizational reputation and operational resilience. Learners will acquire the knowledge to become integral resources in crisis management in the worldwide tourism and hospitality sector.
Credits: 3
This state-of-the-art subject is at the vanguard of the most recent advancements in the field of artificial intelligence (AI), and its transformative effects on the tourism and hospitality sectors. Students will delve into revolutionary AI applications that are redefining customer experiences and optimizing operational procedures. They will acquire the necessary knowledge and expertise to spearhead the deployment of AI solutions that propel the industry towards unprecedented levels of innovation and efficiency.
Credits: 3
In this transformative subject, students will undertake a journey to develop leadership skills of global standards, specifically designed for the dynamic and rapidly evolving tourism and hospitality industry. This subject goes beyond the conventional leadership theories and explores the art of inspiring and motivating teams, handling intricate team dynamics, resolving conflicts, and managing changes to attain organizational excellence. By sharpening their leadership skills, students will emerge as innovative leaders capable of inspiring transformations within the global tourism and hospitality industry.
Credits: 3
Through this subject, students will gain proficiency in conducting thorough and impactful research in the intricate field of tourism and hospitality. By exploring research design, data collection, and analysis methods, students will be equipped to conduct meaningful research assignments that contribute to advancements within the industry.
Credits: 3
During their last semester, students will embark on a unique research project that highlights their scholarly and professional capabilities in developing innovative solutions to real-world issues. They can apply their amassed knowledge to devise original approaches for solving real-world dilemmas. The project's finale will be a report that establishes the students as worldwide pioneers in the ever-evolving domain of tourism and hospitality.